Cookie Policy

What is a Cookie?

Cookies are small bits of data we store on the device (computer, mobile phone, tablet, or any other mobile device) that you use to access our website (the Site), so we can recognize repeat users. Each cookie expires after a certain period, depending on its purpose. Like most commercial websites, we use cookies on web pages for several reasons. Below, we list and describe the various types of cookies we use on our site.

By using this website, you expressly consent to the use of cookies as described in this policy and our Privacy Policy. Please see below for details on the types of cookies we use and how they impact your experience on our site.

What Cookies Do We Use?

Below we list the different types of cookies that may be used on the Site. We provide a detailed list of cookies used on our website, including the type of cookie, expiry periods, and links to third-party sites where applicable.

The Site uses both 1st party cookies (set by the Site being visited) and 3rd party cookies (set by a server located outside the domain of our Site).

Required or Essential Cookies

Certain cookies are necessary for the Site to operate correctly. For example, we use cookies to authenticate you. When you log on to our website, authentication cookies are set which let us know who you are during a browsing session. These are set automatically (e.g., session cookies that keep you logged in while you navigate through the website).

Analytics Cookies

Analytic cookies collect information about your use of the site to help us improve its functionality. For example, analytics cookies show us the most frequently visited pages on the site, help us record any difficulties you experience, and indicate whether our advertising is effective. This allows us to understand overall usage patterns on the site rather than tracking individual users. We use this information to analyze the site’s traffic and improve our services.

Targeting or Advertising Cookies

We use cookies to market our services on third-party websites. For example, after visiting our site, you may see ads for our services on other websites.

Third-party cookies help us track ad performance by remembering which browsers visited our site. While this information doesn’t include personal data, it can be linked to personal information we hold, helping us manage and improve our marketing efforts.

We also work with third-party ad networks that collect IP addresses and other data via web beacons on our site, emails, and other websites. These networks track your online activities to show you ads for products and services you might be interested in. This tracking also helps us assess our marketing campaigns’ effectiveness.

Lists of Cookies Used Broken Down by Site

 

CookieDomainDescriptionDurationType
PHPSESSID.www.fulcherortho.comCookie generated by applications based on the PHP language. This is a general purpose identifier used to maintain user session variables. It is normally a random generated number, how it is used can be specific to the site, but a good example is maintaining a logged-in status for a user between pages.3 monthsNecessary
wpEmojiSettingsSupportsfulcherortho.comThis cookie is utilized to enable emoji support on pages using WordPress.SessionNecessary
_ga_*fulcherortho.comContains a unique identifier used by Google Analytics 4 to determine that two distinct hits belong to the same user across browsing sessions.a yearAnalytics
_gafulcherortho.comContains a unique identifier used by Google Analytics to determine that two distinct hits belong to the same user across browsing sessions.a yearAnalytics
_fbpfulcherortho.comFacebook Pixel advertising first-party cookie. Used by Facebook to track visits across websites to deliver a series of advertisement products such as real time bidding from third party advertisers.3 monthsMarketing
_gcl_aufulcherortho.comUsed by Google AdSense to understand user interaction with the website by generating analytical data.3 monthsMarketing
lastExternalReferrerTimefulcherortho.comDetects how the user reached the website by registering their last URL-address.PersistentMarketing
lastExternalReferrerfulcherortho.comDetects how the user reached the website by registering their last URL-address.PersistentMarketing
odStorageLockTimefulcherortho.comDetects how the user reached the website by registering their last URL-address.SessionOther